Cheval Assortment, the British luxurious resort flats and branded residences firm with a rising portfolio of properties within the Center East, has been topped Greatest Cross-Model Contribution on the International Resort Alliance Awards 2026.
International Resort Alliance (GHA) – the world’s largest alliance of unbiased resort manufacturers and operator of the award-winning GHA DISCOVERY loyalty program – acknowledged Cheval Assortment because the enrolled model that impressed essentially the most member stays at different GHA manufacturers.
Cheval Assortment is the primary serviced condominium operator in Europe to affix the scheme, which has extra members per room than some other loyalty scheme within the sector. Throughout the first six months, enrollment targets have been exceeded by 40%, with one property reaching 500% of its goal. GHA’s benchmark knowledge exhibits that membership revenue is predicted to account for 30% of complete turnover. Cheval Assortment exceeded GHA’s international normal for all alliance manufacturers, which was achieved within the first six months of this system’s launch.
Cheval’s rising portfolio within the Center East at present contains 645 resort flats and branded residences throughout 5 working and future properties: Cheval Maison The Palm Dubai, Cheval Maison Expo Metropolis Dubai, Cheval Residences Dubai Islands, Cheval Ladun Dwelling in Riyadh and Cheval Maison Sulaymaniyah, additionally in Riyadh. Extra properties within the area will probably be introduced quickly.
Mohammed Alawadhi, Managing Director of Cheval Assortment stated: “This award is a incredible recognition of the energy of the CHEVAL DISCOVERY partnership and the worth the collaboration throughout the GHA delivers for each friends and affiliated manufacturers. Being acknowledged because the model that impressed essentially the most member stays at different GHA properties is especially rewarding because it displays the belief our friends place in Cheval Assortment and their confidence in exploring the broader GHA portfolio. Loyalty is about creating significant journey experiences that past a single keep and we’re proud to play a job in driving engagement throughout the partnership whereas persevering with to welcome new and returning friends to our personal properties.”
Chris Hartley, CEO of GHA, commented: “Congratulations to our winners for his or her excellent achievements. Their achievements show the facility of collaboration and innovation amongst alliance member manufacturers, impressed by a spirit of wholesome competitors and greatest practices, which continues to drive the success of GHA DISCOVERY and create worth for all member manufacturers.”
Cheval’s GHA award comes sizzling on the heels of 4 Cheval Assortment inns – together with Cheval Maison The Palm Dubai – receiving the 2026 Tripadvisor Traveller’ Alternative Award.
In April this 12 months, Cheval Assortment moved into the branded residential sector, debuting within the UAE with Cheval Residences Dubai Islands and shortly adopted by Cheval Residences Knightsbridge Gate in London.